| Artifact: Market Analysis
(market_analysis)
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| The market analysis is a periodic report on the state of the markets served by the organizations, trends in the market, and futureexpectations. |
Domains: Core Assets
Work Product Kinds: Core Assets |
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Description
| Main Description | The marketing analysis is a forecast of what products, and how many of each, the marketing group believes it can sell. For
an example look here. |
Key Considerations
| The lifetime of a product line is longer than a one-off project. Reports such as the market analysis may need to have a
larger scope than usual. |
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